EDE encourages the private sector to innovate, enable additional methods for consumers to enroll, provide better consumer experience, and leads to greater Marketplace stability, resulting from higher enrollments and issuer participation. Here, Softheon engages in a conversation with Jane Good, former Executive Director for Aetna’s Exchange program and Founder of JGood Advisors.
EDE’s goal is to provide consumers and health insurance brokers with alternatives to shop for and enroll in coverage, providing the data and tools needed to effectuate and maintain policies. Here, Jane Good, former Executive Director for Aetna’s Exchange program and Founder of JGood Advisors, highlights EDE’s impact on the member experience, as well as Issuers and Brokers participating in the Marketplace.
In our new whitepaper written by Jane Good, Founder, JGood Advisors, we will be discussing Enhanced Direct Enrollment (EDE). EDE is a unified enrollment experience that contains an updated, easy-to-use, portal for Marketplace members. EDE will eliminate the current "double redirect" to HealthCare.gov, using a series of CMS-based APIs to process eligibility and changes behind the scenes.
Softheon, a national leader in cloud-based health insurance exchange integration and services, announced today its private-label enrollment solution, which provides Enhanced Direct Enrollment-as-a-service (EDE); a unified enrollment experience and an updated, easy-to-use, portal for Marketplace members.